OK, it’s New Bern.
Here’s what the venerable magazine says:
New Bern, the adopted hometown of famed romance author, Nicholas Sparks, was settled by a Swiss baron three centuries ago. The town is full of history throughout its walkable downtown full of tree-shaded homes, centuries-old churches, and historic cemeteries. Make time for a visit to Tryon Palace, a historic site surrounded by gardens, and embark on a cruise of the Neuse and Trent rivers. Don’t miss the most iconic book set in every state.
Here’s the link.