Who owns the DoubleTree Riverfront

The DoubleTree Riverfront by Hilton hotel in New Bern has been closed since Hurricane Florence in September 2018. Google Street View photo

Singh Investment Group is a privately held real estate investment and management firm based in Augusta, Georgia.

The company’s portfolio includes hotels, commercial, and residential developments. With 1,400 guest rooms, SIG has hotels ranging from limited service to full service properties operating under Hilton, Starwood, IHG, and Wyndham flags. With over 1,400 guest rooms, SIG sells itself as “a proven leader in hotel investment and operational management.”

In its Mission Statement, SIG seeks to implement efficient operational strategies that maximize financial performance in order to subsequently result in company growth. This objective is achieved through three key areas: Team Member Development, Exceptional Customer Satisfaction, and Disciplined Financial Management.

Singh Investment’s website includes a section called “Case Studies,” where it touts its successes. Ironically, the section is that the opening page is dominated by a panorama photo of New Bern’s DoubleTree Riverfront hotel.

Case studies shown on the SIG website include DoubleTree Oceanfront in Atlantic Beach. The main photo is of DoubleTree Riverfront in New Bern, which is not included in among the case studies.

The website does not include a case study about the New Bern hotel, but it does have one for DoubleTree Oceanfront in Atlantic Beach. Like New Bern’s DoubleTree, the Atlantic Beach hotel was damaged by Hurricane Florence and remains closed.

Except for hotels in New Bern and Atlantic Beach, all other SIG hotels are in Georgia.

March 13th, 2019 by
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