This map shows Wellons properties including one where developers hope to build a four-story hotel.

The city is considering plans for a four-story, 104-room hotel to be built on 2.82 acres of wooded land off Newman Road, behind New Bern Mall’s back parking lot.

The brand of the hotel has not been named in documents filed with the city.

The developer is East Coast Hospitality, a Washington, N.C. company that has developed 10 Hampton Inn, Holiday Inn Express, Comfort Suites, and Candlewood Suites locations in North Carolina, with single locations in Florida, Ohio and Virginia.

The company’s portfolio includes four hotels in Jacksonville, two hotels in Havelock, and one hotel in Morehead City. This proposed hotel would be its first in New Bern.

The property is owned by CGW Inc. and Jean Elizabeth Wellons Morrice et al of Morehead City.

The Wellons family owned a large swath of land northwest of New Bern Mall and subdivided it. Wellons Boulevard commemorates the Wellons Family’s ties to the area.

The plan will be discussed 9 a.m. Friday, Dec. 14 at the Departmental Review Committee, 303 First St. in the Development Services Conference Room.


  1. Make it 15 stories high.

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